Colonial Farm is frozen meal brand offering convenience to families that still value the traditional sit down ritual but have very little time to prepare.
In a category of huge brands such as Steggle's and Ingham's, Colonial Farm needed to project its quality, wholesome values and stand out as a good budget alternative in the freezer aisle.
I worked on the rebrand of the range, from logo and brand materials to packaging and trade brochures. 
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